Did you know that breastfeeding your baby within the first hour of birth and continuing to exclusively breastfeed for six months can help reduce infant mortality, and potentially saves around one million babies a year?
That's the message being promoted this year during World Breastfeeding Week, the theme being "Breastfeeding: The First Hour" which has just begun today.
Download a promotional poster or calendar, courtesy of www.WorldBreastfeedingWeek.org, put it somewhere prominent in your workplace or home and help spread the message!
Alternatively, if you have a website or blog, why not can embed the Breast Crawl video on it and share the amazing footage of a newly born baby instinctively crawling to its mother's breast in search of the first breastfeed?
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